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Both channel partner & affiliate programs are considered big investments with the potential for huge returns. However, to enjoy the said returns, you have to take a hands-on approach...

Companies send out Channel partners into the market to represent their products firsthand to potential consumers. From franchises and distributors to licensed service providers and installers, channel partners have...

Channel partners can be great for your business; they can grow both your company and brand by using the resources and expertise at their disposal. Working with channel partners...

By definition, a retail loyalty program is a scheme that recognizes and rewards customers who purchase or engage with a brand on a recurring basis. These rewards actually come...

Creating a standout image of your brand or business starts the moment you get in touch with potential partners during the recruitment process. Setting up an effective onboarding process...

Social media can be used to achieve a lot more than brand awareness. When effectively utilized, it can drive sales for your business. However, every social media platform has...

Channel partners have become integral components in the retail industry. In many businesses, having great channel partners is the recipe for success. Given the huge role that channel partners...

Before going into a business partnership, it’s advisable to understand how such a partnership can promote your products/services. And to ensure that the partnership works without problems, you have...