Do you want to expand your business without spending a good chunk of money? The referral app helps you to sell your products through word of mouth.
The referral app has proved to be a significant source by making your customers, friends, and family your referrers.
How does this marketing strategy work? Your most satisfied customers are turned into your biggest brand ambassadors by giving them discounts and incentives. Moreover, they can get access to the pages and programs that they have to pay for otherwise.
How to design an effective referral program? What should it look like? One way is to think for an idea and construct a new referral program with your own designed incentives. Another comfortable yet practical option is to consider the best referral programs that are operated by other ventures and businesses.
In this post, we are going to unfold some of the top referral apps for you. They aim to assist in growing your business manifold. Moreover, we will also spill the beans on some of the basics of referral management software, also what makes a proper referral, and what points you should consider while opting for a referral program.
So let’s get started without any further ado.
What is referral marketing?
This is a cost affecting strategy that promotes your services or businesses by using your partners. These are your loyal clients that become your biggest promoters and supporters. It is achieved by using word of mouth.
What do they get in return? You can reward your customers with the most common incentives like cash, discounts, gift cards, store credit, or free subscriptions for referrals. So, this is a win-win situation for both parties. Likewise, you can use referral marketing tools to fulfill the tasks related to rewarding.
What Makes a Decent Referral?
There are a few must-haves for a good referral. For instance, the referrals won’t work if given unknowingly. In order to make them work, everyone’s consent is crucial in the process. If done otherwise, you can get inappropriate connections.
Besides, the relevance of the connections matters a lot. Also, there needs to lie genuineness and a real chance. In good referrals, the referrer exits once you have maintained the connection.
Factors to Consider for Creating Effective Referrals
There is referral management software that can help you in this regard. Other factors that you must consider are as follows:
- The epic quality of product or services
- Putting Efforts on Existing Customers and making them your priority
- Get your marketing goals straight.
- Take benefit from reviews to accelerate your referral marketing.
- Referral notices and messages need to be easily understandable and straightforward.
- Adopt the easy ways of referring to people
- Ideate about the reward. What and who to reward
- Make a complete reward plan.
- Tracking the rewards and referrals
Top Best Referral Apps Help You Sell More
Following are the top referral apps that help you sell more using partners. These are some of the selected marketing referral apps that simplify your workload. What do they offer and what are the results of their referral apps? Let’s see below.
1. Advocately
Advocately works by getting reviews from your customers. This app believes that getting positive reviews is crucial to expand your business. You will post those reviews on your website in SEO mark-up would make the search easy.
Thus they ask your most satisfied customers to write reviews for you. It also brings you the process by which any unsatisfied customer can be caught before they review.
In addition, this process gives rise to automate review creation process through print, or email. It will later on enhance your customer reviews on industry special sites, Google, Facebook, Capterra and G2 Crowd.
Apart from generating reviews, Advocately gathers all the reviews in a dashboard. They are sent to your review team via email, Slack or SMS. In this way you are able to respond to customer reviews directly on review site or via email.
2. Hello Referrals
The next top referral app is a web-based referral marketing tool. With its network, it helps to track sales leads and business referrals. One can take help from Hello Referrals for sending and receiving word of mouth leads and business referrals. Now, it is easy more than ever to track your leads and business referrals with this tool.
Hello Referrals believes to deliver reporting and tracking programs. How will it help? It will organize your trustworthy supporters in business at one place.
3. Friendbuy
Friendbuy, by using lightweight code snippets, it makes the program live. This referral app will immensely help you in launching your referral program promptly and appropriately.
The widget templates of FriendBuy are enhanced for easy and comfortable sharing. They are mobile friendly thus makes it easy for you to activate referrals either on the mobile app or site.
With quite easy A/B testing for all the portions of the referral funnel, it is comfortable for you to optimize your user referral. Moreover, to expand automated program, FriendBuy bestows you with email templates.
With this referral app, it is easy to track the performance for all the parts of the referral funnel.
4. InviteReferrals
Through referral marketing, InviteReferrals being simple yet highly functional referral app, grows your business to the maximum. The easy to integrate referral management software brings you new customers.
InviteReferrals incorporates several ecommerce platforms like Shopify, MailChimp, Magento and so on and so forth. The good news is that this referral app works on all platforms and devices. Its widgets are optimized as per platform’s requirement.
5. Mention Me
MentionMe referral app offers you a refer-to-friend platform. It works amazingly through word of mouth sharing.
Additionally, this app offers rewards to the customers for inviting their friends. Best of all, you can track all the steps of the campaign and see the real time performance in the dashboard.
Conclusion
This article addressed some of the basics of referral marketing and some top referral apps that help you sell more using partners.
The referral management software and referral app help you to get to the top. If your service or a product is worthwhile, it needs to be acknowledged everywhere and by everyone.
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